The most exciting opportunity lies in the consolidation of boutique cannabis companies. These smaller firms, while often possessing strong customer loyalty and unique brands, will face increasing difficulty competing against larger, multi-state operators.
Currently, there isn’t a major consolidator in the space for smaller firms, but it’s only a matter of time before this changes. The right model or approach—potentially even something innovative like an ESOP—could emerge as the solution.
Consolidation offers the chance to achieve operational efficiencies, access to advanced technology, and gain stronger negotiating power across the supply chain. By integrating these companies into a larger, more streamlined operation, it’s possible to maintain their distinct local appeal while capitalizing on the benefits of scale. The future of growth in cannabis will be driven by how effectively these businesses are consolidated and optimized.