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Brand Reviews

With Deep Roots in a Desert Oasis PRIMORDIA LLC is Poised to Put Southern California Hemp Production on the Map

We were somewhere around Brawley on the edge of the Anza-Borrego desert when we hit the GPS coordinates we had been given by our contacts. After a brief greeting, they motioned toward what appeared to be a real life oasis in the distance, a glimmering emerald gem throbbing in the rising heat of the extended summer we enjoyed in Southern California. We followed them down a winding dirt track, our tires digging into the desert sand, happy to be riding in a 4×4 pickup truck. Our escorts wove us through security checkpoints and thousands of acres of varying forms of perfectly partitioned agriculture on route to our ultimate destination. A seemingly endless forest of 10-15ft tall flowering hemp plants awaited our arrival…

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California

Potential Razor Hidden in California Assembly Bill 228 Threatens to Slash at CBD-Rich Cannabis Producers

We are all about safe access for all, especially when it comes to the medicinal use of cannabis or hemp. Lower priced hemp products are not inherently bad, and those that are farmed and produced ethically need to have a place in the market but this feels like a deadly blow to the already niche market of CBD-rich cannabis production in California and that is scary.

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Education

Clearing the Haze: Does the 2018 Farm Bill Legalize CBD in all 50 States or Not?

There are many beneficial uses for hemp, but these days most of the headlines swirl around CBD, the non-psychoactive healing cannabinoid that can be bred in relative abundance in hemp plants. In the wake of the passage of the 2018 Farm Bill we have seen conflicting news stories about just what this new law will mean for the highly popular cannabinoid, particularly on a nationwide scale. So what about hemp-derived CBD, now that hemp cultivation will be legal?

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California

California Moves to Make CBD, Like THC, an Investor-Class Industry

Earlier this month the California Department of Public Health Food & Drug Branch (CDPH-FDB) set a dangerous new precedent by strongly stating that absolutely no hemp-derived CBD is allowed to be added to any sort of food or beverage to be sold in the state. We break it down.
(cover photo @MileHighMagic on IG)

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Education

So is 7/11 Going to Slang CBD or Was it Fake News?

On Wednesday we got an early scoop that Colorado-based CBD producer Phoenix Tears Wellness had signed a deal with a distribution company named MarketHub Retail who had an alleged commitment from the corporate giant 7/11 to place hemp derived CBD products on the shelves of 4500 convenience stores by the end of 2018.

This, obviously, would be huge news and sure enough more outlets began to break the story as the day went on. It wasn’t long, however, before a spokesperson for 7/11 made an official statement and that took the story down an entirely different path.

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Education

And So It Begins… 7/11 Inks Deal to Place CBD Products in 4500 Stores

For a long time, the only place to get Hi-Chews around here was the 7/11 convenience store. Those delicious terp-filled candies, despite their name, do not actually get you hi(gh), but were always worth the trip.

Today 7-11 announced another hot product launch that, despite what you may think, will not get you high but will be a complete game-changer – hemp derived CBD products.

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