The Importance of Cannabis Consumer Personas
Far and away, the most challenging part of developing successful products and retail experiences is also the most obvious element of strategic planning – understanding
Far and away, the most challenging part of developing successful products and retail experiences is also the most obvious element of strategic planning – understanding
After jumping through hoops for years, a major win was finally achieved for the cannabis market by Doghouse Farms in the Detroit area. They are
Massachusetts has the rare distinction of being the first state to ban cannabis back in 1911 as well as being the first state on the eastern seaboard to create a legal recreational cannabis market. It may have taken them over a century to come around but they are predicted to haul in up to a half a billion in cannabis sales this year. It is certainly no pipe dream to figure on that number doubling once home delivery and social consumption become a reality. By 2021 cannabis sales in the state are predicted to account for 6.7% of TOTAL cannabis sales in the U.S. Yeah, boy… Beard Bros. Boston has a pretty sweet ring to it and we definitely know a thing or two about growing green monstahs!
Massachusetts knows a thing or two about tradition and on the third weekend each September for the past 28 years Boston has been home to one of the coolest traditions in the cannabis culture, the Boston Freedom Rally. Join Beard Bros. Pharms Sept. 14-16 to celebrate cannabis culture and help to push the movement forward!
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