On The Revel’s 10th-anniversary season culminates in NYC after Buyers’ Club Hudson draws 85% of New York’s licensed retailers and 2,800 attendees
NEW YORK — Wednesday, September 16, 2026 — Revelry today announced that registration is open for Buyers’ Club Fall, taking place Friday, September 18, 2026 at Pier 36 in Manhattan. The event closes out On The Revel’s milestone 10th-anniversary year and follows a record-setting spring edition in Hudson, NY that drew 2,800 attendees, 250+ brands across 180 exhibitor booths and sponsorships, and 562 licensed retail stores — an 85% penetration rate among New York’s 663 active retailers.
The Hudson turnout reaffirmed Revelry’s standing as the must-attend gathering for New York’s cannabis industry — and set the bar for what’s coming to Pier 36.
“Every year, Revelry Buyers’ Club reminds us what makes New York cannabis so special. It’s one of the few days where the entire industry comes together under one roof—not as competitors, but as a community committed to building this market together,” said Lulu Tsui, Co-Founder and Chief Experience Officer of On The Revel.
“This year, we welcomed more than 85% of New York’s active buyer groups alongside 250+ brands to Basilica Hudson, and you could feel that energy the moment you walked through the doors. Every aisle was full of conversations, every meeting had purpose, and everywhere you looked people were reconnecting, making introductions, sharing ideas, and doing business. To me, Buyers’ Club has become ‘Industry Abundance Day’ — the one day where all of New York cannabis comes together to move our market forward.”
Buyers’ Club Hudson — By the Numbers
- 2,800 total attendees
- 562 licensed retail stores represented
- 85% of New York’s 663 active retailers in attendance
- 250+ participating brands
- 180 exhibitor booths and sponsorships
A Decade of Showing Up
Buyers’ Club Fall caps a milestone year for On The Revel, which is marking 10 years of building New York’s cannabis community — before and after legalization. From grassroots gatherings predating the state’s legal market to the largest curated cannabis trade gatherings in New York today, Revelry has remained committed to the same founding ethos: be dependable, be authentic, be a platform that brings people together.
“The market sentiment right now is tough — there’s no sugarcoating that,” said Jacobi Holland, Co-Founder at On The Revel. “But we’ve been here for ten years through every wave of uncertainty. Our job has never been to pretend things are easy. It’s to create a space where people can be real with each other, solve problems together, and leave feeling like they’re not in this alone. That’s what a decade of stick-with-it-ness looks like.”
Bringing the Buyers’ Club Energy to NYC
The fall edition at Pier 36 brings Revelry’s signature trade show experience to one of Manhattan’s most iconic waterfront venues — connecting licensed operators, top-tier brands, and industry professionals for a full day of strategic partnerships, lead generation, and the intentional, human-first gathering that has defined On The Revel’s approach for a decade.
Buyers’ Club Fall will also continue the Micro Business Showcase, which debuted in Hudson to spotlight New York’s craft cannabis operators.
“Our first Micro Business Showcase proved that some of the most exciting and intentional products in New York are coming from smaller operators who are deeply connected to both the plant and the communities they represent,” said Peter Mercado-Reyes, Chief Insights Officer at On The Revel. “Buyers weren’t just discovering new brands — they were meeting founders with compelling stories, relentless tenacity, unique genetics, and a genuine level of care behind everything they’re building. You could feel the mutual respect in the room — real recognizes real. Creating space for that kind of connection and discovery is essential if we want New York’s cannabis market to remain diverse, authentic, and truly culture-driven.”
Event Details
Buyers’ Club Fall
Friday, September 18, 2026
Pier 36 | Manhattan, NYC
For more information, registration, and press inquiries, please visit: https://www.revelryny.com.
About Revelry
Revelry is New York’s go-to hub for cannabis innovation, uniting licensed operators, top brands, and industry pros through dynamic events that fuse the cannabis industry with New York’s unmatched energy, cultural influence, and status as a global influencer. Now in its tenth year, On The Revel, the producers of Revelry have built a reputation for creating transformative spaces where business and culture converge. From its spring trade shows in Hudson, NY, to its landmark fall events in Manhattan, the company is committed to fostering strategic partnerships and driving significant market growth. With a deep focus on inclusivity and a passion for elevating the cannabis industry, Revelry continues to redefine what it means to lead and innovate on a local, national, and international scale.
Media Contact
Zoe Wilder
zoe@zoewilder.com
