Beard Bros Pharms- Classic Logo 2023_No Background (2)
Beard Bros Pharms- Classic Logo 2023_No Background (2)

Big Alcohol Is Now Fighting to Keep Hemp THC Drinks Legal

Beard Bros Media August 5, 2026 4:01 am No Comments

For years, the alcohol industry tracked hemp and cannabis beverages as a competitive threat. Analysts debated how much market share these products might capture, and whether a new generation of consumers would swap their six-packs

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Headquartered in Los Angeles and Sacramento, Beard Bros is a multi-national cannabis brand (MSB), advocacy, consulting firm, and grassroots media magnate. Operating in three business units: Beard Bros Media, Beard Bros Pharms and Beard Bros Consulting, the company leverages the deep legacy cannabis experience of brothers and co-founders Bill and Jeff Levers, while delivering products, media coverage, and consulting services that embrace the ever-evolving legal cannabis industry while upholding a commitment to better the quality of life for cannabis patients and consumers. We leverages our deep legacy cannabis experience at the intersection of the ever-evolving legal and regulated cannabis landscape.

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