BEARD BROS PHARMS

Hall Of Flowers Adds First-Ever ‘Festival Day’

California’s Premier Industry Trade Show To Host ‘Cannabis Festival & Market’ in Santa Rosa, With Saturday Open to the Public

In its sixth year, Hall of Flowers will bring together the biggest names in Cannabis at the Sonoma County Fairgrounds (September 20-21) for a two-day hybrid trade show / festival featuring direct-to-consumer sales. Tickets are on sale now! 

Since 2018, Hall of Flowers has gathered California’s most influential brands, retailers, celebrities, entrepreneurs and influencers for exclusive, industry-only trade shows. This September—for the first time ever—they will invite in thousands of Cannabis enthusiasts for Day 2 and expand into a festival environment powered by direct-to-consumer sales from the state’s most sought-after brands. 

Hundreds of California’s top Cannabis purveyors have already signed on, including exclusive products, drops and collabs from Alien Labs, CBX, Doja Exclusive, Super Dope, and Wonderbrett

With their beautiful farm and headquarters located just a short drive from the fairgrounds, Sonoma Hills Farm will create an immersive food experience celebrating the intersection of chefs, Cannabis and cuisine. Already confirmed culinary talent includes Preeti Mistry (Best Chef of the East Bay), Mason Hereford (Bon Appétit —America’s Best Restaurant), Kim Alter (James Beard semifinalist), Solomon Johnson (Chopped 4/20 Champion), BJ Smith (Top Chef Season 14), and Wendy Zeng (Beat Bobby Flay finalist).

West Hollywood’s iconic dispensary and consumption lounge the WOODS will serve as the hub for the Northern California Experience, home to the best craft and legacy sungrown Cannabis brands from the Emerald Triangle and beyond.

“I look at Cannabis the same way I look at food or anything else I’m going to put into my body,” Woody Harrelson explains. “I want the healthiest, highest quality, most Earth-friendly option available, which means sourcing sungrown, soil-nourished outdoor Cannabis from small-scale family farms. That’s what I personally enjoy, and it’s what we’re proud to feature at the WOODS. So we’re thrilled to be partnering with Hall of Flowers to highlight legacy growers and brands as the official lounge and retail partner of the Northern California Experience.”

Hall of Flowers is even bridging the worlds of weed and fashion, with Ripndip, Market, Talking Terps, Carrots, and more contemporary lifestyle brands offering exclusive drops. 

Festival Day will also feature top-shelf live music and entertainment (artists to be announced soon), food trucks, speakers, activism, glassblowing demos curated by Jerome Baker, interactive installations from Exploding Kittens and Joking Hazard, old school carnival rides and games, and an art gallery powered by Freedom Grow benefiting non-violent Cannabis prisoners. 

And, of course, the most high impact conversations in Cannabis all happen at Hall of Flowers, as part of our ICONOCLASTS speaker series. Confirmed speakers for the ‘Cannabis Festival & Market’ event include California’s top Cannabis cultivators and visionaries, like Anna Willey (CAM), Ted Lidie (Alien Labs), Neema Samari (CBX), Nina Parks (Equity Trade Network), Task Rok (Highly Educated), Brett Feldman (Wonderbrett) and Caleb Counts (Connected).

The first Hall of Flowers took place in Santa Rosa in 2018, and was a massive success. Since then, the show has established itself as the industry standard, with events in Palm Springs, Toronto, Ventura and Las Vegas.

Apply for a media pass online. For more information, or to arrange an interview with a Hall of Flowers representative, please contact: 

Rama Mayo – Co-Founder—Hall of Flowers

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