Cannabis brands have never had more ways to get in front of retailers. Trade shows, buyer meetings, industry events, social media, referrals, and direct outreach
On August 22, STORZ & BICKEL will bring the community together for S&B Live and its “My First Time VOLCANO” campaign, inviting people to share
For at least six years, Beard Bros has been screaming from the rooftops about the injustice inflicted on Edwin Rubis. We have visited Edwin in
The cannabis brands that build the most durable equity aren’t always the ones with the biggest ad budgets. They’re not always the ones with the
A recent NFL-funded study published in Sports Health found that elite contact-sport athletes from the NFL, NBA, NHL, NCAA, and other leagues deliberately use cannabis
There was a time when the idea of cannabis being openly displayed, judged, sold and consumed at the California State Fair would have sounded less
Planet Catalyst Orange County brings the Catalyst “Weed for the People” mission into one of the most recognizable cannabis retail locations in Southern California. Located
Last month, the Sacramento City Council voted to approve two measures that formally move cannabis consumption lounges closer to opening in the city. The votes
Life is Not Grape introduced four new cannabis products at the Kiva Sales and Service Trade Show on June 17, 2026, in Downtown Los Angeles.
San Francisco’s Board of Supervisors voted 7-4 on July 14th, to approve an ordinance allowing licensed cannabis retailers to serve food, non-alcoholic beverages, and live
There are few places in the United States more closely connected to cannabis history than Humboldt County. For generations, the region’s farmers, families, workers, activists,
New Jersey’s cannabis industry is building with careful licensing, growing retail infrastructure, and established regulatory frameworks. The state is creating space for real relationships; between
Key Takeaways In cannabis culture, 710 is the holiday for concentrates. It lands every year on July 10, written as 7/10, and it celebrates cannabis
NORTH AMERICA – The data is in, and it points in one clear direction: people who drink THC beverages are drinking a lot less alcohol.
American cannabis did not become sophisticated because the industry had it easy. It became sophisticated because the industry had no other choice. For nearly a
NORTH AMERICA – The DEA’s long-awaited marijuana rescheduling hearing starts today, and the cannabis industry is once again being told to hold its breath while
They happen over coffee before the doors open. They happen at dinners, networking events, and late-night gatherings where operators finally have a chance to talk
EUROPE, GERMANY – Germany did not legalize cannabis like California, Colorado, Missouri, Massachusetts, or any of the other U.S. states that built adult-use retail markets
For over a century, America’s approach to cannabis has been misguided. We started by criminalizing the plant. Then, as states began to acknowledge the failure
We have been warning people about this for a long time: Schedule III cannabis is not cannabis legalization. It is not federal legalization, it is
There is an old saying in cultivation that every problem eventually shows up in the root zone. You can have the best genetics in the
In terms of the growth of every distinct cannabis product format sector being sold across the state markets, few have had the notable and unique
Cannabis reform in America has a bad habit of showing up dressed like progress while carrying a briefcase full of loopholes. The latest example is
Mastering the art of the pivot within the evolving landscape of cannabis culture has been a masterclass in resilience. As a former legacy operator, how
On June 8th, the California Department of Cannabis Control (DCC) launched the Cannabis Product Image Analyzer (CPIA), a beta AI tool that helps licensed operators
Men are dying earlier. That is not a slogan, a scare tactic, or a gloomy stat dropped into a wellness campaign to make everyone sit
Cannabis rescheduling has been treated like a finish line by some, a trap door by others, and a giant federal shrug by anyone who has
EUROPE, GERMANY – Germany didn’t legalize cannabis the way most people expected. There are no national adult-use dispensary chains, no Amsterdam-style coffeeshop scene, and no
The WNBA officially removed marijuana from its prohibited substances list under their new Collective Bargaining Agreement executed on May 222nd. The CBA ends routine cannabis
The U.S. Sentencing Commission (USSC) reported just 383 federal marijuana trafficking cases in fiscal year 2025, a 62% drop from FY 2021 and the lowest
EUROPE, GERMANY – Amsterdam’s new coalition government officially dropped its long-debated plan to ban tourists from the city’s cannabis coffeeshops. The so-called residents-only rule died
The cannabis industry has a fragmentation problem that everyone acknowledges and almost nobody fixes. Policy people and culture people are in the same industry but
Cannabis cups and competitions have proliferated in recent years especially in states with legal markets, but in Northern California’s Emerald Triangle, they have long been
For years, the cannabis industry has been forced to live inside one of the most absurd contradictions in American law. States license cannabis businesses. States
If you have ever harvested a home grow you were proud of, you already know the moment of truth does not happen when you chop
88% of American adults support some form of legal cannabis. Specifically, 55% favor legalizing the plant for both medical and recreational use, while 33% support
Washington cannabis is not an easy market to survive. Operators across the state have dealt with tight margins, heavy competition, changing consumer behavior, and a
Most people do not need another hot take about cannabis, CBD, or plant medicine. They need a trusted place to start, especially when the question
Despite the executive order reclassifying medical cannabis to Schedule III, the Department of Transportation (DOT) via a recent memo, still prohibits medical marijuana for safety-sensitive
The Transportation Security Administration (TSA) updated its official website to allow medical marijuana in carry-on and checked bags with “Special Instructions.” This change aligns with
We all know the classic stereotype. You consume some cannabis, get a serious case of the munchies, and suddenly find yourself emptying the pantry. Conventional
Older adults are officially the fastest-growing demographic of cannabis consumers in the United States. Walk into any dispensary right now, and you are just as
Freedom Grow, a grassroots, all-volunteer 501(c)(3) nonprofit dedicated to supporting cannabis prisoners and their families, is entering a new phase of impact, bridging advocacy, community,
In an industry that throws around words like “community,” “legacy,” and “culture” every five minutes, the Missouri Vlasic Classic is one of the few events
EUROPE, GERMANY – For decades, international drug treaties have been used as a shield against cannabis legalization. Politicians, regulators, and prohibition advocates across the world
For decades, the federal government insisted cannabis had no accepted medical value and belonged in the same legal category as heroin. That claim fueled arrests,
Public opinion on marijuana is undergoing a massive transformation. For decades, outdated stereotypes and heavy-handed propaganda shaped how people viewed the plant. Now, those old
History has a funny way of circling back around—especially in the cannabis industry. It doesn’t replay events exactly the same way, but if you pay
Some strains come with hype. Others come with history. Very few come with both and still manage to evolve into something entirely new. Over the
Not long ago, a post from a legacy operator cut through the usual noise of cannabis social media. It was not flashy. It was not
