Resized High Five (2)

What’s the biggest challenge facing the cannabis industry right now, and how are you and/or your company addressing it?

In the state of California; the state is over regulated, under protected by law enforcement, the taxes are one of the highest in the country causing a ripple effect for retails, brands and cultivations. One of the biggest challenges is maintaining the business and passion in such a hostile market.

As a business we are making products that are affordable for the customers , supporting our local retailers with discounts and extended terms. Sacrificing the upfront profit for longevity.

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Where do you see the most exciting opportunity for growth and innovation in cannabis?

The most exciting opportunity for growth in cannabis are in new emerging states and countries that have yet to legalize or are in the medical stages. Hemp is also exciting , utilizing the plant to create plastics, packaging, paper, homes and more.

Resized High Five (4)

What’s one piece of advice you would give to someone looking to break into the cannabis industry?

I would tell them to be patient, find their passion in the space , stay educated and active in the space consistently.

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What is the most important thing you have learned from your experiences in the cannabis industry?

The most important thing I learned from being in the cannabis industry is to never follow the crowd. Innovators in all aspects of the business are the ones who will survive longterm.

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What do you want your legacy to be as it relates to the cannabis industry?

I want my legacy to show strength , perseverance, innovation. I want to create a space of opportunities for many to grow within and out of.

BEARD BROS PHARMS
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