Back by high demand, the second full-scale Friday Sesh Live carries a tagline that efficiently summarizes the scope of the event: Your Network Is The New Net Worth. Nobody knows this better than Beard Bros Pharms, whose grassroots game plan for success started with showing up and shaking hands and has bloomed into an industry-leading media production suite as well as a multistate and multinational cannabis product brand.

Join hosts Bill and Jeff Levers, co-founders of Beard Bros Pharms, along with an intentionally curated crowd of high level thought leaders and deal makers from the cannabis space on Friday, July 11th in Los Angeles for the Friday Sesh Live.

Los Angeles, CA – Proprietors of the most widely read and forwarded email newsletter in the global cannabis space – The Friday Sesh – the reply email that the brothers behind Beard Bros Pharms get most often tends to ask, “So, where is the Sesh?”

This slightly misguided but motivational inquiry led to the crew at Beard Bros Pharms crafting the Friday Sesh Live, an invite-only, Business-to-Business (B2B) gathering aimed at connecting the real movers and shakers of the cannabis industry in California and beyond.

This event is set to take place on Friday, July 11th, 2025 at the SmogShoppe on La Cienega Boulevard, just west of downtown Los Angeles in the heart of the Culver City Arts District.

Attendance will be reserved for the top minds in retail, brand/product development, media, compliance, and distribution, providing the authentic set and setting that the Bros are known for to connect, converse, and collaborate with fellow growth leaders.

The first iteration of the Friday Sesh Live took place on January 26th, 2024 and was revered as a breath of fresh air for all in attendance. Informative as it is influential, the Friday Sesh Live is a smoke sesh with purpose.

From those on the mic, to the thoughtfully selected crowd you’ll find yourself among, to the sponsors who see the vision, these are the people who you’d actually want to spark up a joint and a conversation with, and the Friday Sesh Live provides that platform.

The July 2025 Friday Sesh Live is being produced once again by the talented team at Beard Bros Pharms along with Highly Buzzed, Joint Commerce, and Radiant J, who will each bring to the table years of frontline experience in cutting edge cannabis marketing technology and visual storytelling.

This full-spectrum collaboration is a prime example of the momentum that like-minded brands can achieve when working together, and a prime example of the type of connections that will be made on July 11th at the Friday Sesh Live.

No booths, no badges, just check your ego at the door and remember, this is a Sesh, so bring something good to pass to your next potential partner.

Not only is Your Network the New Net Worth, but that joint you share at this consumption-friendly event can be better than any business card when it comes to making your mark and leaving a lasting impression, so come correct!

Trying to separate the real leaders from the rest of the crowd at most pay-to-play B2B events can be tiresome and discouraging.

Every person who comes through the door at the Friday Sesh Live is there specifically because they are an accomplished industry leader looking to collaborate with other highly-sought after established and upcoming brands.

Together We Rise at the Beard Bros Friday Sesh Live

Now just over one month out from the next FSL event, the community is abuzz and everyone wants in. Sponsorship opportunities are still available, but they’re filling up fast as word gets out.

The Friday Sesh Live is LIT–will you be in the rotation?
Contact Beard Bros Pharms for more information.