One of the most challenging aspects of running a cannabis brand is getting direct access to your customers and their data. From a fragmented supply chain, to managing relationships with struggling retails, to stifling social media restrictions, it can be tough to even know the makeup of your consumers, much less be able to effectively market to them and turn them into loyal supporters of your brand.
Once you have that consumer information, you still need to utilize it correctly to build the connection. Whether that is done through email, social media, or via in-person campaigns, it could take an entire team to accomplish even a modest level of success.
On the other hand, you could follow the lead of Beard Bros and dozens of other top cannabis brands across the country. Partner your brand with CliqueMJ and let them do all the heavy lifting for you, while you look like a rockstar.
CliqueMJ is a technology company at the forefront of transforming customer engagement and loyalty in the cannabis industry. Launched just last year, CliqueMJ has rapidly established itself as the pioneer in creating innovative solutions that bridge the gap between cannabis brands and consumers.
“CliqueMJ has revolutionized how we interact with our customer base. Their point-of-sale metrics are a game-changer for us.” gushed Jeff Koz, Founder, Dr Norms
Their mission is to revolutionize the way brands connect with their audience in the cannabis space. They believe in empowering both brands and consumers through a seamless, rewarding, and data-driven loyalty ecosystem.
“Our sales have significantly increased since partnering with CliqueMJ. The exposure to new customers has been phenomenal.” according to Janet Matula, VP Marketing for Gelato.
CliqueMJ was founded on the principles of addressing critical pain points in the cannabis industry. They identified challenges faced by brands in understanding their customers, running effective promotions, and directly rewarding consumer loyalty.
Their new app offers new features that enable brands to establish direct connections with cannabis consumers, fostering loyalty through cashback, accessing valuable demographic data, and taking the lead in the brand-consumer relationship.
“Our customers love getting cashback and we love getting data!” said Emir Duru of Jeeter.
By cutting out the dispensary as the main source of intelligence, consumers can gain a wealth of knowledge straight from the source, while cannabis brands can establish direct connections with their audience.
If you want to go further down the rabbit hole of customer data acquisition and brand loyalty within the cannabis industry, you can join the CliqueMJ team for a LinkedInLive webinar on March 7th, 2024 at 10:30am PST.
If you want to discuss adding your brand to the CliqueMJ platform, you can schedule a call with founder Rami Sahar via his Calendly.
