A Nonviolent Cannabis Prisoner’s Unwavering Journey of Resilience and Hope
Los Angeles, CA — December 5, 2024 — Today marks a monumental milestone in the fight for justice and personal redemption as Edwin Rubis, a man who has spent 27 years of a 40-year sentence for a nonviolent cannabis offense, releases his debut book, Unlocking Potential: Life Tips to Achieving Your Greatness. Published by 40 Tons Publishing, this transformative work was written from behind bars and is now available on Amazon.
Rubis’s story is a testament to resilience, growth, and unyielding determination. Despite the unimaginable challenges of incarceration, Rubis dedicated himself to self-improvement and to inspiring others. In Unlocking Potential, he combines his life experiences with motivational insights, encouraging readers to find hope and strength regardless of their circumstances.
The book’s message is clear: mistakes do not define us, and redemption is always within reach. With profound wisdom and practical advice, Rubis urges readers to take charge of their destinies and achieve greatness, even when the odds seem insurmountable.
“I wrote this book to prove that no matter where you are in life—even in a prison cell—there’s always a path forward. We all have the potential to grow, to inspire, and to change lives,” said Rubis.
A Call for Justice
Rubis’s story is a stark reminder of the ongoing injustices stemming from the War on Drugs. Despite the legalization of cannabis in numerous states, thousands of individuals remain incarcerated for nonviolent cannabis offenses. Rubis’s continued imprisonment underscores the urgency for action.
“With the stroke of a pen, the current president has the power to free individuals like Edwin and thousands more who are serving unjust sentences,” said Loriel Alegrete, CEO and Co-founder of 40 Tons. “Edwin’s story is not just about personal triumph; it’s about exposing these injustices and inspiring change.”
A Beacon of Hope and Commitment
Rubis’s book is more than a motivational guide; it’s a commitment to helping others, no matter their situation. Whether speaking to those inside or outside prison walls, Unlocking Potential exemplifies Rubis’s unwavering dedication to empowering others.
About the Book
In Unlocking Potential, Rubis shares practical tips for self-discovery, perseverance, and personal growth. With poignant anecdotes and universal truths, he shows readers that the human spirit can thrive even in the harshest conditions. As Rubis writes, “Self-discovery is the key to unlocking your full potential and living a life of purpose, passion, and fulfillment.
Availability
Unlocking Potential: Life Tips to Achieving Your Greatness is available for purchase on Amazon and through 40 Tons Publishing.
About 40 Tons Publishing
40 Tons Publishing is a division of the 40 Tons Brand, a Black woman-owned, multi-state social impact cannabis enterprise. By sharing stories of resilience and advocating for restorative justice, the company seeks to inspire change and provide second chances to those impacted by systemic inequities.
For press inquiries, partnerships, or to learn more about 40 Tons Publishing, please contact 40tonspublishing@gmail.com or visit www.40tons.co.
About Freedom Grow
Freedom Grow is an all-volunteer non-profit 501c3 organization helping cannabis prisoners regain freedom while supporting their sacrifices through ’The Wish Program’. The Wish Program helps prisoners with commissary money, books, magazines, family outreach, and public education.
To learn more visit https://beardbrospharms.com/media-room-2/edwin-rubis/ or contact: freedomgrowforever88@gmail.com
You can donate directly to this cause HERE
About Beard Bros Pharms
Beard Bros Pharms is an award-winning multinational cannabis brand. They also provide industry information, insights, and guidance to cannabis professionals and consumers via beardbrospharms.com, their weekly newsletters, and social media presence. With over two decades of cannabis production and grassroots advocacy and activism, Beard Bros combines deep legacy cannabis experience with a commitment to quality and justice.
